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Cute Characters: Kawaii Horses & Unicorns
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Who’s your favourite kawaii horse character? Read about My Little Pony, Ponyta, Unicorno & MANG + where to buy their cute merch.
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Kawaii Shop of the Week – Whatever! Makes You Happy
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Whatever! Makes You Happy is a new kawaii brand creating both original designs and character collabs for bags, jewellery & accessories.
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Re-Ment Miniatures Round Up
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Another round up of cute new Re-Ment miniature sets, decorations & displays including Sanrio, Pokemon, Kirby and dogs!
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New At San-X This Month
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This month at San-X, Rilakkuma & friends enjoy makeup, Sumikko Gurashi have a gummy party and there’s fun new plush for the year of the horse.
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Kawaii Christmas Plush
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Our favourite kawaii characters are ready for the holidays with cute new plush from Sanrio, Pokemon, San-X, Pusheen, Chiikawa & more.
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New At San-X This Month
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This month at San-X, find joy with Hamuchima the hamster, learn about Sumikko Gurashi’s favourite things, plus retro coin purses and Christmas plush.
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Gudetama Recipes for Lazy Days
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Need to embrace the laziness now the days are getting shorter? These cute Gudetama recipes are perfect to have on hand for snacking under a blanket.
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Kawaii Fast Food Diner Picks
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Join your favourite kawaii characters at the diner or pick up some fast food for home with Pikachu, Sanrio, Chiikawa & more.
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Shoulder Pals & Wearable Plush
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Add an extra cute touch to Halloween costumes with these kawaii character shoulder pals, cuffs & bags from Disney, Pokemon, Star Wars & more.
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New At San-X This Month
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This month at San-X, new themes for Rilakkuma and Sumikko Gurashi, plus a debut for Lie Detective Tomanto
Cute Characters
Your favourite characters from the big name kawaii brands.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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