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Kawaii Konbini Stationery Finds
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These convenience store-inspired stationery supplies pair perfectly with your favourite snack and a late-night journaling session.
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Kim-Joy’s Bake Me A Cat Plush & Toys
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Kawaii baker & author Kim-Joy now has an adorable Bake Me A Cat merch collab with super-sweet plush and vinyl figures.
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New Kawaii & Craft Books To Buy & Preorder
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10 new cute, crafty & creative books to pick up or add to your wish list with drawing, sewing, crochet and cats!
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National Panda Day Shopping Picks
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Celebrate National Panda Day and support conservation with these cute shopping picks including plush, bags, accessories and more.
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Celestial Sewing Patterns & Kits on Etsy
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Capture a little bit of the night sky with these beautiful sewing patterns and kits for embroidery and cross stitch.
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New At San-X This Month
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This month at San-X, Jinbe-san visits Donut Island and Ishiyowa-chan loves idols, plus San-X Town & Kogumachan’s 10th anniversary.
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Kawaii Links Roundup
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A roundup of cute links from our latest free email newsletter with character collabs & cafes, stationery, crafts and Japan.
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Glitchy Glam Makeup Picks
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Revamp your usual look and try the glitchy glam trend with these bold, beautiful, and creatively weird makeup picks.
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What’s in My Bag…for a Cherry Blossom Picnic
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A look at what I pack for a sakura season picnic in Japan, plus some kawaii shopping picks to help you find something similar.
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Super Cute Sponsor News & Offers
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News, offers and discounts from our kawaii sponsors including Snoopy bags, mofusand accessories, Japan guides, spring stationery & more.














