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Kawaii Ita Bags
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Display your favourite pins in these kawaii ita bags that come in all kinds of cute and clever designs including books and animals.
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July 2024 Subscription Boxes Roundup
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Our monthly roundup of the latest cute subscription boxes with candy, snacks, kawaii, crafts and stationery for summer + discounts!
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Cute Character Macarons Recipes
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Try these fun macarons recipes to make edible versions of your favourite kawaii characters including Sanrio, Disney, Ghibli and Star Wars.
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Super Cute Sponsor News & Offers
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News, offers and discounts from our kawaii sponsors with Studio Ghibli, Ted Baker x Hello Kitty, Kawaii Tokyo guide book & more
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Cute Rainbow Lanyards On Etsy
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Need a new lanyard for work or your next convention? Choose from these cute rainbow themed designs from kawaii artists on Etsy.
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New At San-X This Month
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This month at San-X, a debut for Sugarcocomuu the cotton candy rabbit plus a visit to Sumikko Mart and Rilakkuma eats too much pizza!
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The Super Cute Book of Kawaii 5 Year Anniversary
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Our book, The Super Cute Book of Kawaii, is 5 years old! Have a look inside, download some fun freebies & get £5 off a signed copy!
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Summer Picnic Recipes
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These recipes are perfect for a summertime picnic and include vegan and gluten-free options. There’s onigiri, sandwiches, cakes, drinks & more.
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TokyoTreat & Sakuraco June Highlights
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This month’s TokyoTreat & Sakuraco Japanese snack boxes are filled with seasonal and traditional treats & drinks for summer + $5 off!
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Kawaii Japan Videos Roundup
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A roundup of videos to watch if you would love to visit Japan with travel vlogs, theme park visits, planning advice and new snacks to try