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What’s New With Sanrio?
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See what’s new with Sanrio – cute cat plushies, a fun mobile game, Tokyo Pixel stationery, the latest subscription box and Gudetama’s 5th anniversary!
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Year of the Dog Crafts
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Celebrate the Lunar New Year with these cute dog crafts including origami, crochet and a whole felt zodiac to sew!
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Ultra Violet Colour of the Year Picks
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Add a bit of Pantone’s colour of the year into your life with these Ultra Violet picks including makeup, plushies, velvet boots and more.
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How To Buy From Japanese Web Shops With Tenso
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Want to buy kawaii from Japanese stores that don’t ship internationally? Here’s our guide to using Tenso, an easy-to-use forwarding service.
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Kawaii Muffs & Handwarmers
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Cold hands? These kawaii muffs, handwarmers and mittens will keep you cute and cosy with bears, cats, toast, cookies and more.
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San-X Japan Sumikko Gurashi Review
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I worked out how to order from the San-X Japan shop using Tenso. Have a look at the cute Sumikko Gurashi plushies I bought.
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DelilahIris Sewing Patterns & Kits
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Dreaming of springtime? Pick up one of the cute sewing patterns and kits from DelilahIris with bunnies, unicorns, snails and more!
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Cute Character Tees
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Find your new favourite t-shirt with these cute character tees featuring Hello Kitty, tokidoki, Pusheen, Totoro and more!
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Japanfunbox Subscription Box Review
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We review the family subscription box from Japanfunbox, a huge box of sweet and savoury Japanese candy and snacks to share!
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Cute & Whimsical Plushies
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These whimsical plushies make even the weirdest things look cute, from microbes and tardigrades to stag beetles and cats wearing hats!
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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