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Cute Character Bento Inspiration
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Need some lunch inspiration? Try some cute character bento featuring Totoro, Rilakkuma, Cinnamoroll, Sumikko Gurashi and more.
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New Sanrio Characters & Crafts Videos
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Watch some fun new Sanrio videos including 3 brand new characters, unloved old characters, Beatcats music video and cute crafts.
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What’s New With Molang?
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Here’s some super cute new shopping picks and DIYs with the happy bunny and chick best friends, Molang & Piu Piu!
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Kawaii Star Wars Picks
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These kawaii Star Wars picks will make your collection much cuter with t-shirts, plushies, deco tape, bath bomb and more.
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Irregular Choice x Pokemon
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You can always rely on Irregular Choice for incredible statement shoes and accessories, and now they’ve teamed up with Pokemon!
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Rilakkuma & Your Little Family
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Your Little Family is a new Rilakkuma collection for everyone who knows that stuffed animals and pets are part of your family too.
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Kawaii Red Panda Picks
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If you’re a fan of the new Pixar movie Turning Red, or red pandas in general, here’s some cute shopping picks and a DIY.
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2022 Sanrio Character Ranking
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It’s time to vote for your favourites in the 2022 Sanrio Character Ranking + there’s some cute new plush and stationery too.
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Happy Birthday Badtz Maru
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Happy April Fool’s Day and happy birthday Badtz Maru! Celebrate with these cute picks to buy, make and watch
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Introducing Cogimyun
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Sanrio character Cogimyun is a flour spirit with a fried shrimp pet! Find out more about her + cute shopping picks and a quiz
Cute Characters
Your favourite characters from the big name kawaii brands.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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