Introducing Esther Bunny

Posted on


I’ve been intrigued by a pink fluffy bunny. It took me a while to find out that her name is Esther Bunny.

Esther Bunny kawaii plush

She’s designed by Esther Kim, a Korean-American designer who spent her teenage years in Tokyo. Her Esther Bunny artwork is applied to many items including fashion accessories, apparel, cosmetics and home goods. I’m a big fan of the cute bunny plush and stickers.

Esther Bunny kawaii stickers

It’s a bit difficult to find Esther Bunny merchandise. Last year there was a Lazy Oaf collection, but that has been sold out. At the moment you can find a good selection of merchandise at the Korean shop Chuu, named as Esther Loves Chuu.

Esther Loves Chuu kawaii stickers

The Esther Loves Chuu collection brings you a plethora of pastel coloured goodies, featuring the fluffy bunny. Sweaters, loungewear, phone cases, stationery and the plushies are all part of the collection.

Esther Loves Chuu tumblers

Esther even runs an Etsy shop, with a couple of products. Including this shy Rosebunny pin.

Esther Bunny kawaii enamel pin

You can also find Esther Bunny on Instagram or find more shopping links and collaborations via her Linktree.

Updated 2024: Most of these products are no longer available. There is a more recent Esther Bunny post with up to date shopping links.

About the Author

3 responses

  1. Chelsie Muscarella avatar

    Esther Bunny & Esther loves you too~ Discovered once again… more adorbes!! 😻 I love the cups, the pin. Very adorable character :)

  2. Elizabeth avatar

    HI! Do you know any other websites that might sell Esther Bunny Merchandise. I recently discovered her and I am obsessed. Every website I visit is in Korean. Would love to buy some stuff and support!

    1. Natasja avatar

      You’d best keep an eye on the Instagram page from Esther. Sometimes she’ll do a collaboration with shops from outside Korea.

Leave a Reply

Your email address will not be published. Required fields are marked *

Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!

oshoppu - UK kawaii lifestyle shop
Asking For Trouble - Cute character goods inspired by Japanese kawaii
Cakes With Faces - colourful t-shirts, clothing & gifts inspired by Japan
A Cute Shop 4 Hello Kitty
The Super Cute Book of Kawaii
Pusheen Box Summer 2024


Get $5 off your first TokyoTreat & Sakuraco snack box with SUPERCUTEKAWAII

TokyoTreat Japanese snacks subscription box review
Sakuraco monthly Japanese Artisan Snack Box