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Cute Character Tees & Tops
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8 new kawaii character tees and tops for spring featuring Pikachu, Pusheen, Molang, Grogu, Animal Crossing and more.
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2023 Sanrio Character Ranking
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It’s time to vote for your favourites in the 2023 Sanrio Character Ranking + there’s some cute new blind boxes to buy too
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Pompompurin Birthday Buys
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Pompompurin celebrates his birthday soon and we’ve found some kawaii shopping picks including bag, phone case, t-shirt, coin bank and wrist rest.
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New Cable Bites & Zipper Bites
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If you love Cable Bites, you’ll be happy to hear there’s some cute new ones, plus Zipper Bites and BIG Cable Bites!
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Kumamon Birthday Picks
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It’s Kumamon’s birthday this weekend and he’s having a birthday party in Japan, plus we’ve found some cute shopping picks and freebies
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What’s New With Sumikko Gurashi
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Sumikko Gurashi have a new Food Kingdom collection, a collaboration with Baskin Robbins and pop up cafes across Japan.
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Pokemon Day Treats & Recipes
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Celebrate Pokemon Day with this collection of themed recipes fit for a Pokemon trainer including marshmallows, cream puffs, donuts and cake
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Sanrio x Sylvanian Families
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Sanrio and Sylvanian Families have collaborated for an adorable set of figures featuring Hello Kitty & Friends
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Pusheen Birthday Picks
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It’s Pusheen’s birthday tomorrow! Celebrate with these cute new shopping picks including plush, clothing, stationery and comic book.
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New Sanrio x Miki Takei Stationery
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Miki Takei has a new stationery collection with Sanrio featuring dreamy pastel designs on stickers, notebooks, washi tape & more
Cute Characters
Your favourite characters from the big name kawaii brands.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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