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New At San-X This Month
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This month at San-X there’s strawberry Korilakkuma, ice cream Jinbe San, Sumikko Gurashi x Mister Donut & Chickip Dancers 3rd anniversary
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New Squishable Kawaii Plush For Spring
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Squishable have lots of new kawaii plush for spring with everything from bunnies and bears to tardigrades and venus flytraps!
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Pochacco Leap Day Picks
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It’s Leap Day today and also the birthday of Sanrio’s sporty pup Pochacco! Here’s some cute shopping picks to help him celebrate.
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What’s New At San-X?
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See what’s new at San-X with Pokantotan outings, Sentimental Circus daydreams and Sumikko Gurashi meet the mysterious rabbit
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What’s New With Care Bears?
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If you’re a Care Bears fan there are so many great collabs out right now including Sanrio, Loungefly, Smoko & Irregular Choice.
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Pusheen Fruits Plush
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There’s lots of adorable plushies in the new Pusheen Fruits collection including blind box keychains and scented plush!
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Kawaii Valentines Plush
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These kawaii plushies are the perfect Valentine’s Day gift for a loved one or yourself with hearts, candy, couples and hugging Pokemon
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What’s New With Miffy?
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Miffy has been busy working on some super cute new collaborations with fashion, accessories, plush and craft kits
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Jellycat 25th Anniversary
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It’s Jellycat’s 25th anniversary and they have lots of cute new plush to collect including Jellycat Jack, Amuseables and dragons
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What’s New at tokidoki?
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There’s lots of kawaii new things at tokidoki including Unicorno blind boxes for summer and winter, limited edition figures and more
Plush & Toys
Fun things to play with and cuddle including plush, Rement miniatures, gachapon and collectibles
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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