Hello Kitty is always teaming up with characters, shops and brands to give us the most weird and wonderful kawaii collaborations. There’s been so many fun ones lately that I had to do a round up.
Sanrio’s collaboration with Pringles in Japan is one of the funniest things I’ve seen in a while! Hello Kitty looks surprisingly adorable with a little moustache, but it’s removable on this plush. There’s also bags, hand towels and stickers to collect, plus a matching set with Cinnamoroll. It’s selling out fast at Sanrio (JP – requires forwarding service) but you can also find everything via Japan Trend Shop (JP) or Ebay, at a much higher price.
The Hello Kitty & Friends Loot Crate (US) had kind of fallen off my radar but I was still a bit sad to see that it will soon be closing as I enjoyed the boxes I bought. The final box is a collaboration with Kidrobot and includes all exclusive items with a Crafty theme. There’s even a special Cinnamoroll plushie! If you’d like one, get your order in by March 15th.
Of course, Kidrobot (US) also have their own range of exclusive Hello Kitty products and are making the whole zodiac as plush this year. You can pre-order individual plushies – like Pisces above – or sign up to get the whole set.
The new Loungefly x Hello Kitty Sweet Treats collection is so kawaii that I can’t pick a favourite – I love the wallet and the patterned tote but how fun is the cupcake backpack? You can buy direct from Loungefly (US) or all the usual stockists worldwide including Truffle Shuffle (UK).
Hello Kitty x Pusheen was a dream come true for kawaii fans and another wave of products have just been released including stationery, stickers and squishies. Shop the collection at The Pusheen Shop (US), Sanrio (US), ARTBOX (UK) and more.
The only place left to go is space and the latest tokidoki x Hello Kitty collection (US) is called In The Stars with holographic bags, patterned mirror and astronaut and yeti plushies.
Marceline is the co-founder and editor of Super Cute Kawaii and author of The Super Cute Book of Kawaii. She also designs cute character goods as Asking For Trouble. Having visited Japan five times, Marceline is enormously inspired by all things Japanese and especially loves bunnies, space and any kind of food object with a happy face.