Cute Characters

Meet The Beatcats

Posted on February 22, 2021 by

If you’re a fan of cats and idol bands, you’re sure to love the Beatcats, possibly the first all-cat idol group!

beatcats sanrio

It’s a collaboration between Sanrio and SEGA and the cats are called Rico, Chelsea, Mia, Emma & Layla – each with their own colour, style and personality so you can find your favourite. I feel drawn to purple Layla with her headphones.

Watch on YouTube

They make music too, of course, and their third single MEOW is out today for Cat Day (Neko no Hi). Here’s the preview video.

Beatcats plush

While the Beatcats have been around since late last year, the first cute merch is released today too at Sanrio Japan (requires forwarding service). Even if you don’t like the music, everything is very cute with plushies, beauty accessories, and some stationery that looks likes makeup! There’s even a fashion line with spinns.

beatcats sanrio

If you like the Beatcats, make sure to follow them on Youtube and Instagram for updates. Hopefully some of the products will show up outside Japan too.

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1 Comment

  • Reply
    Everything So Kawaii
    February 22, 2021 at 6:24 pm

    Oh! This is SO kawaii. I’m particularly drawn to the pink Beatcat!

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