When I was on the hunt for a Tamagotchi On last year, I also stumbled upon the Motchimaruzu virtual pets from Sega Toys Japan. This cute hamster has got chubby cheeks that you squeeze to play the game!
Squeezing the cheeks should give you a ‘mochi mochi’ feeling, comparable to playing with squishies. In fact this toy was made in collaboration with BLOOM, which is a popular Japanese squishies brand.
In care-mode you can feed your Motchimaruzu hamster and play with it. The hamster will grow into one of 16 characters with the outcome depending on how well you care for it.
Aside from caring you can play mini-games or redecorate your room. Sega has also released a cat version of Motchimaruzu and later this month a Momo Motchimaruzu will be available. Momo means peach in Japanese, hence it’s fruity shape. I believe the attached squishy might even smell of peach.
The virtual pet is about 11cm ~ 4,3 inch in height and works on 3 AAA batteries (not included). It sells for about $66 at online shops such as Japan You Want. You can also find some of the previously released Motchi Maruzu toys at that shop.
Natasja‘s love for kawaii things was sparked by Sanrio characters and Candy Candy in her youth. Natasja lives in the Netherlands with her husband and works as a freelance web designer. She likes to spend her free time browsing for cute stuff, blogging and reading.