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The Super Cute Book of Kawaii 5 Year Anniversary
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Our book, The Super Cute Book of Kawaii, is 5 years old! Have a look inside, download some fun freebies & get £5 off a signed copy!
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Summer Picnic Recipes
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These recipes are perfect for a summertime picnic and include vegan and gluten-free options. There’s onigiri, sandwiches, cakes, drinks & more.
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TokyoTreat & Sakuraco June Highlights
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This month’s TokyoTreat & Sakuraco Japanese snack boxes are filled with seasonal and traditional treats & drinks for summer + $5 off!
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Kawaii Japan Videos Roundup
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A roundup of videos to watch if you would love to visit Japan with travel vlogs, theme park visits, planning advice and new snacks to try
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Kawaii Animals Washi Tape
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Kawaii washi tape picks for animal lovers from Etsy artists including cats, foxes, ducks, tigers and sloths!
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Cute Picnicware For Summer
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It’s the perfect time for a picnic and you can make it cute too with these coolers, lunch bags, cups, bowls, blankets & bento boxes.
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More Pusheen Box Favourites
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A look at some of my favourite Pusheen Box items with new photos to see how they’re holding up to regular use.
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Super Cute Sponsor News & Offers
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News, offers and discounts from our kawaii sponsors including Sanrio plush, gachapon capsule toys, summer t-shirts and kitchen accessories
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Kawaii Shaker Keychains
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Add some fun to your bag or keys with these kawaii shaker keychains filled with cute little things and themed around games, animals, food & more.
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2024 Sanrio Character Ranking Results & Picks
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Congratulations to the winners of the 2024 Sanrio Character Ranking! We’ve got cute shopping picks with the most popular characters
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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