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What’s New With Sanrio & Hello Kitty?
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Here’s what’s new with Sanrio including anniversary Lootcrate, Jimmy Paul fashion collection and Hello Kitty wine!
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Japanese Zakka Home & Kitchen Items From Decole
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We still love Japanese zakka (cute home & kitchen items), especially from Decole. Here’s an updated guide for where to buy online.
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Send More Happy Mail
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Sending and receiving things in the post is the best. Turn your letters and packages into happy mail with cute stickers, washi tape and more.
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Super Cute Sponsor News & Offers
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News and offers from our kawaii sponsors with new Pusheen bags, Sanrio planners, Sumikko Gurashi notebooks, kawaii card game and more!
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New Kawaii Books To Pre-Order
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Pre-order these new creative kawaii books and have something fun to look forward to with drawing, baking, crochet and cats!
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Magical Witchy Vibes
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Bring out your inner witch with these magical picks including crystal vase, With Please book, unicorn enamel pin and wax seals
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Our Favourite Cute Character Cafes
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It’s a year since the ARTBOX Cafe opened in Brighton with a cute Pusheen theme. Here’s a look back at some of our favourite character cafes, plus some some new cafes and menus to try.
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Fairy, Unicorn, Mermaid, Princess, Kitten Kawaii Card Game
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Fairy, Unicorn, Mermaid, Princess, Kitten is a new kawaii card game launching today on Kickstarter including cute art & enamel pins by birduyen.
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Animal Crossing In Real Life
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If you ever wish you could wake up on your Animal Crossing island, here’s some game items you can buy or make in real life.
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Cute Back to School DIYs & Buys
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Preparing cute stationery and supplies is the best part of back to school season and we’ve found some fun products, DIYs and organisation tips to get you started.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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