Whether you’re getting ready for a beach holiday or just dreaming of one at home, our favourite kawaii characters are here to help you enjoy the summer and keep things cool and cute.

The Pusheen Shop (US) has a whole tropical vacation collection full of summer holiday themes. There’s plush of Pusheen in a bikini and as shaved ice, mini surprise plush, tees, accessories, water bottles, stationery and more. Outside the US, you can pick up the non-exclusives at ARTBOX (UK). Or for even even more exclusives, the Pusheen Box & Cat Kit (US) also have a tropical vacation theme and are shipping now!

Hawaii always feels like the ultimate holiday destination but you can still enjoy the vibes at home with the new Hawaiian Ohana collection at tokidoki (US). The blind box vinyl figures are as super cute as always, and there’s a Shaved Ice Dreams Unicorno set too. They also have towels, bags and tees for your next beach getaway.

Hello Kitty is also dreaming of Hawaii with a new Aloha design on bags at Sanrio (US). This insulated lunch bag is my top pick as it’s useful for work, picnics and travel. There’s also a matching backpack, laptop case and pencil case – plus a black version. Check the Summer Vibes collection too for some sweet plush, pouches and coolers featuring other Sanrio characters.

Keep your drinks cool on the go with a Fuku Fuku Nyanko bottle holder from HAPiNS (JP – requires forwarding service). It folds up really small to stash in your bag, has a handle for carrying and fits any standard bottled drink. They’re sold in blind boxes with 6 possible designs, but they’re all cute enough to take a chance.

The Pokemon Center (UK/US) has a big collection of tropical apparel in mens, womens and unisex styles including button-up shirts, tees, tanks and shorts. There’s some really cool all-over patterns with Lumineon, Flygon, Dragonite and more. Sizes XS-2XL

Yukata are a traditional Japanese summer version of kimono and popular for summer festivals or just staying cool at home. San-X (JP – requires forwarding service) have 3 cute Rilakkuma designs and the Korilakkuma cherry pattern is definitely the most kawaii. They’re all machine washable too. Sizes M-LL

It’s been so hot here, even I am wearing flip flops at home instead of slippers. If you need a new pair, Kawaii Republic (JP) have lots of kawaii character designs in multiple sizes including mofusand and Chiikawa.

I have to admit I’ve never seen Lilo & Stitch but I know it’s set on Hawaii which makes their merch designs always look perfect for summer. I almost picked one of their cute Loungefly bags (US) but I can’t ignore these waterproof playing cards at Truffle Shuffle (UK)! I collect playing cards and this is a really fun set with some great details, plus you can play at the pool or beach.
If you want more picks, have a look at our recent summer posts with plush, hats, PJs, crafts and more.











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