We’ve been covering a lot of the new San-X stuff recently but what’s happening over at Sanrio? Let’s find out what their characters are up to.
Newest character Aggretsuko is turning up some fun new products in US stores. This amazing double sided pillow is already out of stock but should be back soon. You can also pick up phone cases and a mousemat that would be perfect for your boring office job.
For something sweeter, try the new cake roll cushions, which have a zip off mini pillow too. The pastel colours and sweets theme means the whole range is adorable (check out the Gudetama one!) but it fits Hummingmint especially well.
Pompompurin is probably my favourite Sanrio character and I love this notebook which has him as an actual pudding! Sorry, but would eat.
The next edition of Sanrio’s Small Gift subscription box with Loot Crate has been announced with a vacation theme. It includes exclusive items worth over $75 and signups close in June. I’m quite tempted despite the likely customs fees as even the UK price with shipping is £39.
And finally, did you know you can Ask Gudetama any question you like? Turns out he’s not a fan of SCK 😭
Marceline is the co-founder and editor of Super Cute Kawaii and author of The Super Cute Book of Kawaii. She also designs cute character goods as Asking For Trouble. Having visited Japan five times, Marceline is enormously inspired by all things Japanese and especially loves bunnies, space and any kind of food object with a happy face.