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The Super Cute Book of Kawaii is Out Now!
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Yay, it’s publication day! Our first book, The Super Cute Book of Kawaii, is now in shops and online everywhere!
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Kiiroitori Muffin Cafe & Rilakkuma Exhibition
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It’s nice to see Kiiroitori as the star of a new collection with a cute cafe theme and lots of fun products + a Rilakkuma exhibition in Japan.
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Hello Kitty 45th Anniversary Exhibition
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The Hello Kitty 45th Anniversary Exhibition is taking place in LA this month and features unique new work by 100 artists from all over the globe.
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Signed Copies of The Super Cute Book of Kawaii!
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5 days until The Super Cute Book of Kawaii is published! You can now buy signed copies and signed bookplates direct from us!
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Quiz: Which Kawaii Character Are You?
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Which kawaii character are you? Hello Kitty, Pusheen, Pikachu or Sumikko Gurashi? Take our quiz and find out!
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Cute Animal Bags By Littleoddforest
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We love all the cute animal bags by Littleoddforest. They’re all handmade with fun details and look like cats, sloths, mushrooms and more!
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Kawaii Summer Pool Party
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Everything you need for a kawaii summer pool party or beach trip with tokidoki bag, Sanrio plushies, Ghibli cool bag and more!
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Super Cute Sponsor News
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News and offers including discounts on San-X stationery + Sanrio plushies, crocodile amigurumi, planner stamps, stickers and more!
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Kawaii Bunnies at Nikusagi
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There’s so many kawaii bunnies at Nikusagi, all based on their own pet, including enamel pin, donut bag, keychain and more.
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New Uniqlo x Pokemon T-Shirts
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The new Uniqlo x Pokemon T-Shirts will be released next Monday – here’s our picks for the cutest designs with Pikachu, Eevee, Ditto and more!
Author: Marceline
HELLO!
Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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