Hoobynoo World is inhabited solely by happy, cheery characters, concocted from the brain of Chiara Stone.
You’ll find necklaces and felt brooches, and characters include Florence The Flamingo, Isabella Icecream and my personal favourite, Kevin the Koala!
Check out the whole family of characters here.
Claire (AKA Panda san) is the co-founder of Super Cute Kawaii and stepped down in August 2014. Claire now spends most of her free time crafting risque homewares, dreaming of ponies and looking for her next kawaii fix.