Perhaps you’ve already met Sanrio’s newest character, Kirimi Chan? I certainly hadn’t, but stumbled across her recently. Your eyes are not deceiving you – yes, she is a salmon fillet. Personally, I think this is a step too far, Sanrio! But there we are.
If you like the look of this fishy friend, you’ll find her on all sorts of stuff soon, I’m sure, but you can already snap up this memo pad above at It’s Cute!.
And there’s also a sheet of stickers with all her pals, too, if you’re that way inclined. What do you think? Do you like Kirimi Chan?
Updated 2020: This shop is now closed – use our guide to The Best Kawaii Shops Worldwide instead.
Claire (AKA Panda san) is the co-founder of Super Cute Kawaii and stepped down in August 2014. Claire now spends most of her free time crafting risque homewares, dreaming of ponies and looking for her next kawaii fix.