Tiny things = cute! Tiny things in bottles = even cuter! Kelly’s Keychains definitely subscribes to that theory with a shop full of tiny cuties.

Kawaii nerds will delight in the Nintendo, Ghibli and Doctor Who themed jewellery and even if you’re not a huge fan of those (and how is that possible?!) who can resist a cute octopus, possibly dressed as a cat or a ninja, or even The Doctor, in fez and bowtie!

Updated 2020: This shop is now closed – have a look at Our Favourite Kawaii Artists, Designers & Makers instead.
Marceline is the co-founder and editor of Super Cute Kawaii and author of The Super Cute Book of Kawaii. She also designs cute character goods as Asking For Trouble. She lives by the seaside in Scotland in a house full of kawaii and especially loves bunnies, space and food with faces.
2 Comments
Carly | Antibromide
February 23, 2011 at 4:29 amOh goodness those are cute. The little scene in the jar it unbelievably adorable.
Alanasuiberry
February 24, 2011 at 12:16 pmOH MY GOD!!! *O* the octopus is soooo cute!! And the totoro jar thingy bob is siren cute!!! ^.^