Cute Shop Alert!


Posted on October 13, 2009 by

Malaysia is another under-represented area of the world so far on Super Cute Kawaii, but thanks to reader Emily, Evangelione has flown onto our radar.

Tako’s shop features tiny detailed items which are simply cute for the sake of it – the Japanese call this zakka.

If you’re new to kawaii, you might not have heard this term before. Wikipedia describes it as:

Zakka (from the Japanese ‘zak-ka’(雑貨)or ‘many things’) is a fashion and design phenomenon that has spread from Japan throughout Asia. The term refers to everything and anything that improves your home, life and outlook.

I think you’ll agree that with some Evangelione in your life, it would certainly improved!

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1 Comment

  • Reply
    October 15, 2009 at 3:25 pm

    How sweet is the little suitcase necklace? Lovely!

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