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Cosy Couch Potato Picks
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Make your sofa time more cute, comfy and cosy with these kawaii picks including lap tray, comforter, mug warmer & roomwear.
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October 2025 Subscription Boxes Roundup
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Our monthly roundup of the latest cute subscription boxes with candy, snacks, kawaii, crafts and stationery + discounts!
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Osaka Travel Guide
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If you’re planning a trip to Japan, consider visiting Osaka with our guide to the best areas for food, shopping and sightseeing.
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Kawaii Halloween Plush & More
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Are you excited for Halloween? Here’s all the spooky cute new plush from Sanrio, Pusheen, Pokemon, Rilakkuma, Build-a-Bear, Jellycat & Squishable
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What’s in my Bag…for a Mini Break
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What I bring when I’m packing light for a short trip, plus some kawaii shopping picks if you’re looking for something similar
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Autumnal Hot Drinks to Buy & DIY
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Cosy up with these hot drinks including apple tea, turmeric milk, maple walnut coffee, pumpkin spice hot chocolate & marshmallows.
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Irregular Choice Closing Down Sale
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Irregular Choice are sadly closing soon so all their cute shoes & accessories are on sale including Sanrio, Care Bears & My Little Pony.
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Super Cute Sponsor News & Offers
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News, offers and discounts from our kawaii sponsors including mofusand diner, Sanrio bows, Snoopy eco bags, flake stickers, tea towel & more.
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September 2025 Subscription Boxes Roundup
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Our monthly roundup of the latest cute subscription boxes with candy, snacks, kawaii, crafts and stationery + discounts!
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Introducing Chiikawa + Where to Buy
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All about Japanese characters Chiikawa and where buy merch internationally including collabs with Sanrio, Casetify & Converse.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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