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2023 Sanrio Character Ranking Update
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There’s only 10 days left to vote in the 2023 Sanrio Character Ranking. Check out the interim results and get voting!
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Kawaii Character Stationery Picks
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It’s National Stationery Week so here’s some fun finds featuring our favourite kawaii characters including Pikachu, Totoro, Hello Kitty & Care Bears
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Cute Characters: Kawaii Birds
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Who are your favourite kawaii birds? Find out more about Kiiroitori, Pekkle, Rowlet & Bo + where to buy cute merch
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Cute Character Tees & Tops
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8 new kawaii character tees and tops for spring featuring Pikachu, Pusheen, Molang, Grogu, Animal Crossing and more.
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2023 Sanrio Character Ranking
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It’s time to vote for your favourites in the 2023 Sanrio Character Ranking + there’s some cute new blind boxes to buy too
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Pompompurin Birthday Buys
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Pompompurin celebrates his birthday soon and we’ve found some kawaii shopping picks including bag, phone case, t-shirt, coin bank and wrist rest.
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New Cable Bites & Zipper Bites
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If you love Cable Bites, you’ll be happy to hear there’s some cute new ones, plus Zipper Bites and BIG Cable Bites!
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Kumamon Birthday Picks
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It’s Kumamon’s birthday this weekend and he’s having a birthday party in Japan, plus we’ve found some cute shopping picks and freebies
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What’s New With Sumikko Gurashi
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Sumikko Gurashi have a new Food Kingdom collection, a collaboration with Baskin Robbins and pop up cafes across Japan.
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Pokemon Day Treats & Recipes
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Celebrate Pokemon Day with this collection of themed recipes fit for a Pokemon trainer including marshmallows, cream puffs, donuts and cake
Cute Characters
Your favourite characters from the big name kawaii brands.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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