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U*SA*HA*NA Shopping Picks & Crafts
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Buy or make something cute with U*SA*HA*NA, Sanrio’s colourful pastel bunny. There’s plush, hats, keychains, origami and crochet.
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Original Kawaii Plush To Buy & Preorder
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More adorable plushies by kawaii artists and designers including cookie seals, sakura cow, patchwork bear, bunny bags and happy snacks.
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TokyoTreat & Sakuraco Snack Box Highlights
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This month’s TokyoTreat & Sakuraco Japanese snack boxes are filled with seasonal and traditional treats & drinks from Osaka & Hiroshima + get $5 off!
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Cute Alphabet Crafts
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Make something personalised with these alphabet patterns and supplies for embroidery, felt, cross stitch, jewellery & more.
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Pompompurin Birthday Picks
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Happy birthday to Pompompurin! Celebrate with these kawaii shopping picks including talking plush, decoden kit, cardigan & Tamagotchi!
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Kawaii Links Roundup
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A roundup of cute links from our latest free email newsletter with character collabs & cafes, stationery, crafts and Japan.
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Kawaii Bag Charms to Buy & DIY
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Buy or make some kawaii charms for your bag with mini ita bags, photo holders, plush, crochet, clay, shrinky dinks & more.
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April 2026 Subscription Boxes Roundup
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Our monthly roundup of the latest cute subscription boxes with candy, snacks, kawaii, crafts and stationery for spring + discounts!
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2026 Sanrio Character Ranking
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It’s time to cheer on your favourite characters and vote in the 2026 Sanrio Character Ranking + there’s new Happilinafriends & merch.
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Kawaii Aliens from Outer Space
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Make some cute outer space friends with these stationery, accessory and plush shopping picks featuring kawaii aliens.
Author: Marceline
HELLO!
Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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