One of the main inspirations for starting Super Cute Kawaii was our regular visits to the tiny ARTBOX shop in London (that looked like a London bus!) which sold their original kawaii designs as well as big name characters. ARTBOX UK has long since become its own separate thing so I got a little bit emotional seeing the news that they’re reuniting with ARTBOX Korea for a new partnership.




If you’re a fan of Korean kawaii, there is so much to love here with a mix of stationery, accessories, beauty, lifestyle and even pet products. I’m pretty obsessed with all the stationery – it’s so colourful and quirky with all kinds of stickers, notebooks, file folders, sticky memos, and letter sets to choose from.




The beauty accessories are also adorable while still being practical. You can pick up a kawaii version of almost everything you need for self care with hair brushes, mirrors, spa headbands, slippers, contact lens cases and even hand cream and face wipes.




There’s also lots of cute little bits and pieces to accessorise your bag, decorate your home or dress up your pet, plus gift bags for anyone lucky enough to be getting a treat. You can shop the full ARTBOX Korea collection online (with worldwide shipping) and in person at their London store. Prices are super affordable too with almost everything under £10.
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