Super Cute Sponsor News

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Here’s the latest news, offers and discounts from our kawaii sponsors.

kawaii lucky bags

Kawaii Panda

Love a surprise? Kawaii Panda are starting the year with fukubukuro lucky bags. Choose from a surprise selection of candy or kawaii at big discounts. SCK readers also get 10% off everything in store (excluding lucky bags, boxes and bundles) with the code SCK10OFF.

kawaii amigurumi crochet patterns book

DIY Fluffies

If you love amigurumi crochet, you’ll love the new Zoomigurumi 8, a book full of fun animal patterns that’s available for pre-order now. The cute seal on the cover is by DIY Fluffies – check out all her patterns on Etsy to get some practice in first.

kawaii pig plush sewing pattern


Get ready for the Lunar New Year by sewing up a cute pig plush with Chebeto‘s downloadable sewing pattern. There’s loads more animals to choose from too.

Watch on YouTube

Cakes With Faces

We all know Japan’s the home of kawaii – but is cute really everywhere? In her latest video, Amy from Cakes with Faces goes hunting for kawaii characters around Tokyo. Subscribe to her channel on YouTube for new Japan videos every Thursday.

kawaii hello kitty winter scarf


Imouto have a great new guide to surviving winter in the most kawaii way possible. Check out their cute winter warmers including scarf, travel cups, hottie and lots of plushies!

kawaii washi tape

Studio Inktvis

Cute up your planner or journal with some kawaii washi tape by Studio Inktvis. You can buy the tapes individually, or as a bargain 5-roll bundle. Get 10% off orders over €10 with the code CUTEKAWAII.

kawaii food pins

Asking For Trouble

All my cute little food pins are now back in stock in my Asking For Trouble shop. Choose from Battenberg Cake, Egg on Toast, Cup of Tea or BFF Avocados! Get 15% off your first order with the code SUPERCUTE + there’s free UK shipping on all orders.

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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!

oshoppu - UK kawaii lifestyle shop
Cakes With Faces - colourful t-shirts, clothing & gifts inspired by Japan
A Cute Shop - Inspired by You. For the Cute Souls
Asking For Trouble - Cute character goods inspired by Japanese kawaii
The Super Cute Book of Kawaii
Pusheen Box Summer 2024


Get $5 off your first TokyoTreat & Sakuraco snack box with SUPERCUTEKAWAII

TokyoTreat Japanese snacks subscription box review
Sakuraco monthly Japanese Artisan Snack Box