It’s our annual round-up of Black Friday offers and discounts at kawaii shops! Listed in alphabetical order – please check images and links for further information, codes and offer period. Some are just for today and others run through Cyber Monday or longer. Most shops ship worldwide but please check delivery times if you are ordering for Christmas.
A Cute Shop (TW)
15% off across the store with the coupon code 2021BLK + free shipping worldwide. Includes kawaii character goods from Sanrio, San-X & Peanuts and 2022 planners & calendars. Ends Saturday.
Bento&co (JP)
Thoughtful Gifts FLASH SALE with discounts on furoshiki, 3D laser-cut Miniatuart models, Japanese food, Fridgeezoo HOGEN and kokeshi wooden dolls. Ends Nov 30th.
Cakes With Faces (UK)
Cakes with Faces will be planting a tree for every order, to make Black Friday greener and give a little back to help towards climate sustainability. Just order as normal on cakeswithfaces.co.uk – every order counts!
Casetify (US)
10%-25% off phone cases and accessories including artist collabs with Gemma Correll, Liliuhms, Poketo and more.
Claire’s (UK)
Up to 50% off everything including Pusheen x Hello Kitty, Squishmallows, jewellery, beauty & accessories.
Dreamy Bows (UK)
10% off all clothing & accessories from Japanese fashion brands including 6%DOKIDOKI, Listen Flavor and ACDC Rag. Use code BLACKFRIDAY10 – ends Monday.
EMP (UK)
Up to 70% off with constantly changing offers. Includes Pusheen, Pokemon, Aggretsuko, Harry Potter, Disney and more with many exclusives.
Etsy (Global)
Many Etsy sellers have discounts all weekend so check your favourite shops or browse the kawaii tag.
GUND (US)
Buy more, save more on licensed plush of Pusheen, Aggretsuko, Ghibli and more. 15% off orders of $50+ & 20% off orders of $75+. Ends Sunday.
Hot Topic (US)
30% off (almost) everything + buy one get one $10 hoodies, sweaters, long-sleeves and jackets.
Japan Centre (UK)
Up to 20% off 150+ products including Japanese candy, drinks, cooking essentials and kitchenware + 20% off Japan Centre Bakery. Ends Monday.
Japan Haul (JP)
20% off everything including Japanese candy, snacks, ramen & drinks, kawaii characater & anime goods, beauty and more.
JapanLA (US)
Black Friday sale on big name kawaii brands including Hello Kitty x Irregular Choice, Paul Frank, San-X and tokidoki + small designer makers too.
Jellybeet (US)
Up to 50% off Rilakkuma, Sumikko Gurashi, Amuse and more.
Kawaii Panda (EU)
15% off everything from Pastel Friday to Kawaii Monday including San-X, Sanrio, Amuse, Pusheen, stationery, capsule toys and more.
Miffy (UK)
15% off everything + a free sheet of gift wrap with every order
Modes4u (SG)
30% off everything (except sale items) including plush, squishies, craft supplies, stationery and more with the code blackfriday21. Ends Monday.
Nippon Kawaii (EU)
20% discount on all Pusheen items, Molang items and plushies. Ends Monday – currently only shipping within the EU.
Noodoll (UK)
20% off everything including plush, face masks, water bottles, lights and stationery. Ends Monday.
Paperchase (UK)
30% off almost everything including stationery, cards, gifts and Christmas. Use code BLACK30 – ends Tueday.
Pusheen Box (USA)
New subscribers who purchase the upcoming Winter Box before the end of November will also receive one of the previously released boxes – so that’s two Pusheen Boxes for the price of one! Use the code BFCM21 at checkout. There’s also 25% off all Pusheen items at the Culturefly shop.
Redbubble (Global)
20% – 60% off everything including clothing, homeware, stickers and more by 1000s of indie artists.
Sanrio (US)
30% off everything with Hello Kitty & Friends + up to 50% off sale items.
Shana Logic (US)
Up to 50% off handmade and independent designs including stickers, pins, stationery and one of a kind art.
Skinnydip (UK)
50% off everything including Hello Kitty, Care Bears and Disney.
Smoko (US)
20% off everything including original and licensed plush, lights, accessories and lifestyle products.
Society6 (US)
Up tp 50% off everything including art prints, homeware, stationery and more by thousands of independent artists.
Tasty Peach Studios (US)
25%-75% off original plush, apparel, enamel pins and more. Ends Monday.
Truffle Shuffle (UK)
Up to 50% off everything including Loungefly, Cakeworthy, Disney, Sanrio, Pusheen and lots of exclusives.
+ loads more!
You can check out our shopping guides for the Top Kawaii Shops Worldwide and Our Favourite Kawaii Artists, Designers & Makers to see if they’ve got a deal on.
Got any other good offers? Share them in the comments!
Marceline is the co-founder and editor of Super Cute Kawaii and the author of The Super Cute Book of Kawaii. She lives by the seaside in Scotland in a flat full of kawaii, creating cute character goods as Asking For Trouble, working on endless craft projects and playing Nintendo.
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