Advertising Rates


Super Cute Kawaii is now 6 years old and we have a loyal audience of kawaii-loving regular readers. We blog daily on weekdays and receive around 60,000 unique visitors per month. We also have over 10,000 fans on Facebook, over 4000 Twitter followers, 2700 Tumblr followers and 700 Pinterest fans who receive our content daily. We offer advertising spots on the blog on a first come first served basis, at three levels.

Information Pack

Want to know more? Download our PDF with information on our visitor stats and audience, plus details of benefits and perks for advertisers.


If you’d like to book an ad, you can do so directly via Passionfruit. See below for pricing and availability. We offer a 20% discount if you book 3 months together, and a free extra month if you book 6 months together. Email before booking to find out more.

Ads will display on the site as soon as we approve them. If you’d like to reserve a space for later in the year, email

Ad Design

See below for ad sizes. All ads can be animated, but no faster than 1 second per frame. If your ad background is white, we would recommend adding a border to your ad image so it doesn’t blend into our sidebar. Design service is available for a small fee. We may request changes before approving your ad.

We only accept ads via Passionfruit.. Email enquiries about text ads, banner ads etc. will be ignored!

The Small Print

Payment is by PayPal or credit card and charged in USD. PayPal will convert the amount from your local currency outside the USA. Payments and ad booking is handled by Passionfruit on our behalf, but please contact us if you have any problems. All ads are subject to approval – if rejected you will receive a full refund. Ad images should be suitable for all ages. Your ad will appear in the right sidebar on all pages except the Shopping Guide. Ads of each type are rotated randomly but all ads display at all times. New advertisers will receive at least one featured sponsored post on a Saturday and will also be included in sponsor round-up posts. Ads run for 14 or 30 days starting on any date. We do not provide refunds due to downtime or technical issues with the Super Cute Kawaii site or Passionfruit, or due to errors in the ad or links provided by the advertiser. Extensions to your booking may be provided as a goodwill gesture in the case of major downtime.