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Cute Refillable Travel Containers
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Cut down on waste and save luggage space with these cute and planet-friendly travel containers and sets for all kinds of beauty products.
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Cute Cinnamon Buns Picks
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Get more cinnamon rolls in your life with these cute shopping picks including plush, bag, pins, socks and more.
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May 2025 Subscription Boxes Roundup
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Our monthly roundup of the latest cute subscription boxes with candy, snacks, kawaii, crafts and stationery + discounts!
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Kawaii Eco-Friendly Stationery Brands & Shops
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Love stationery? Support these brands and shops that are more Earth-friendly with sustainable materials & processes, plastic-free packaging & more.
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Cute Circus Animals Etsy Picks
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Step right up and meet some of the cutest circus animals from kawaii artists & makers on Etsy with stickers, keychain, plush & more.
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K-Beauty With Cute Packaging
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Love self-care and cute packaging? Check out these kawaii K-beauty products available worldwide from Olive Young.
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TokyoTreat & Sakuraco Snack Box Highlights
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This month’s TokyoTreat & Sakuraco Japanese snack boxes are filled with seasonal and traditional treats & drinks themed around animals & Osaka + get $5 off!
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Spring 2025 Pusheen Box Review
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Read our review of the Spring 2025 Pusheen Box. It celebrates Pusheen’s 15th anniversary with cute wearables, accessories + an exclusive plush!
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Clean + Planet Aware Skincare Brands
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Need some help finding ethical and sustainable beauty products? These skincare brands are all planet aware and widely available.
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Easter Bunny Monday
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We’ve found lots more kawaii bunnies on ceramics, stationery and accessories, all from artists and makers on Etsy.
Kawaii Shopping
All the cutest products we’ve spotted.
HELLO!
Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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