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Ultra Violet Colour of the Year Picks
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Add a bit of Pantone’s colour of the year into your life with these Ultra Violet picks including makeup, plushies, velvet boots and more.
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Kawaii Muffs & Handwarmers
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Cold hands? These kawaii muffs, handwarmers and mittens will keep you cute and cosy with bears, cats, toast, cookies and more.
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San-X Japan Sumikko Gurashi Review
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I worked out how to order from the San-X Japan shop using Tenso. Have a look at the cute Sumikko Gurashi plushies I bought.
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Cute Character Tees
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Find your new favourite t-shirt with these cute character tees featuring Hello Kitty, tokidoki, Pusheen, Totoro and more!
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Japanfunbox Subscription Box Review
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We review the family subscription box from Japanfunbox, a huge box of sweet and savoury Japanese candy and snacks to share!
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Cute & Whimsical Plushies
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These whimsical plushies make even the weirdest things look cute, from microbes and tardigrades to stag beetles and cats wearing hats!
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Most Wanted: Fuzzy Sanrio Socks
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You can never have too many cute pairs of socks and I love these fuzzy Sanrio socks at JapanLA featuring Pompompurin, Keroppi, Gudetama and more.
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Colourful and Cute Bath Bombs
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Have a colourful and relaxing bath with these cute bath bombs in the shape of unicorns, robots, donuts and more + they’re all cruelty free and vegan!
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Cute 2018 Printable Calendars
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We’ve found some of the cutest printable calendars for 2018 that you can download today featuring cats, dogs, mermaids and more!
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Happy New Year!
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Happy New Year! 2018 is the year of the dog and our favourite kawaii characters are all dressed up as dogs, even Pompompurin and Cinnamoroll.
Kawaii Shopping
All the cutest products we’ve spotted.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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