If you love cute surprise mail and cute characters, a kawaii subscription box is a great idea. Our guide will help you choose the best box by comparing price, selection and shipping.
For our guide, we’re including kawaii subscription boxes from all over the world that we have personally reviewed. Boxes are listed alphabetically. Prices shown are for a monthly rolling subscription but discounts are usually available if you pay for 3, 6 or 12 months in advance. Information is correct at time of writing – please let us know of any updates.
This guide is part of a series of posts:
- SCK Guide to Subscription Boxes – how they work & FAQ
- Japanese Candy & Snacks Subscription Boxes Comparison Guide
OUR FAVOURITE KAWAII SUBSCRIPTION BOXES
DOKI DOKI CRATE
Kawaii boxes run by the people behind Japan Crate, now based in Japan.
Box Sizes & Pricing
- Doki Doki Crate – 5-7 items ($30/£22)
What do you get? Fully licensed practical items including clothing collectibles, household goods, plushies and more. Brands/characters include Sanrio, San-X, Amuse, Pusheen and more. View example boxes »
Shipping: Free tracked shipping worldwide.
Anything else? All subscribers entered to win a giant Suteki crate of rare items.
Read our review: October 2016
» Sign up here!
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HELLO HAPPINESS BOX
US-based monthly boxes themed around a Sanrio or San-X kawaii character.
Box Sizes & Pricing
- Hello Happiness Box – 5-7 items ($26.95)
- Mini Grab Bag – 4-5 items ($12.95)
What do you get? Licensed Sanrio and San-X character goods including homeware, stationery, plush, candy and more + a character fact sheet. Previous boxes have featured Hello Kitty, My Melody and Sumikko Gurashi.
Shipping: Free shipping within the USA. Not available internationally.
Read our review: October 2017 (My Melody)
» Sign up here!
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KAWAII BOX
Monthly boxes of kawaii from Blippo
Box Sizes & Pricing
- Kawaii Box – 8-10 items ($19.90/£14)
What do you get? Candy, plush, stationery, beauty accessories and more from Asia. View example boxes »
Shipping: Free standard shipping worldwide.
Anything else? Regular giveaways. All subscribers entered in a Kawaii Megabox raffle.
Read our reviews: November 2014 | February 2014
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KITTEA KIT
Monthly boxes for you and your cat curated by a San Francisco cat cafe
Box Sizes & Pricing
- KitTea Kit – 2-4 items ($30/£22)
What do you get? $35 worth of cat-themed items by independent designers including accessories, pins, stationery and cat toys. View example boxes »
Shipping: $3 within the USA, varies worldwide ($25 to the UK).
Read our reviews: November 2017
» Sign up here!
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NEKO BOX
Monthly boxes of themed lifestyle goods from Japan with a cute traditional feel.
Box Sizes & Pricing
- Neko Box – 5-7 items ($41.99/£30)
- Use the code SCK6 for $6 off your first box + 10% off store purchases.
What do you get? Themed items from Japan including ceramics, homeware, stationery, handmade crafts, textiles and more plus a magazine with matching articles about Japan. Themes have included Mt Fuji, Hanami (cherry blossom viewing) and cats. View example boxes »
Shipping: $12-$18 for tracked shipping worldwide.
Anything else? Monthly competitions to win a free box, individual items from previous boxes can be purchased from their online shop.
Read our review: February 2017 (Mt Fuji Box)
» Sign up here!
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NOMAKENOLIFE
Monthly boxes of Japanese beauty products.
Box Sizes & Pricing
- nomakenolife box – 5-7 items ($29.99/£22)
- Get $3 off your first box with the code SUPERCUTEKAWAII
What do you get? 5–7 full-sized beauty products which could include skin, body, makeup, hair, bath and tools. View example boxes »
Shipping: Free tracked shipping worldwide.
Anything else? Regular photo contests to score cool and exciting prizes.
Read our review: October 2017
» Sign up here!
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PUSHEEN BOX
Quarterly boxes of new and exclusive items featuring our favourite lazy cat.
Box Sizes & Pricing
- Pusheen Box – items worth over $100 ($43.95/£32)
What do you get? Over $100 worth of all new and/or exclusive seasonal Pusheen items including clothing, accessories, toys, homeware, stationery and more. View example boxes »
Shipping: $6 tracked shipping within the US, $25 worldwide.
Anything else? Everything is packed in a box designed to look like Pusheen!
Read our review: Winter 2016
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SANRIO SMALL GIFT CRATE
Hello Kitty and friends’ collaboration with Loot Crate.
Box Sizes & Pricing
- Small Gift Crate – exclusive items worth over $75 ($39/£39)
What do you get? All exclusive themed items including clothing, collectibles, accessories and more featuring a selection of Sanrio characters. View example boxes »
Shipping: $5 shipping within the US, shipping included in box price worldwide.
Anything else? The box is reversible and converts into a whole new cute design.
Read our review: Summer 2017
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YUMETWINS
Japan-based kawaii box featuring top Japanese characters
Box Sizes & Pricing
- YumeTwins box – 6-8 items ($35/£25)
What do you get? Popular character goods from Japan including plushies, stationery, accessories and practical goods. Brands/characters include Sanrio, San-X, Totoro and Sailor Moon. View example boxes »
Shipping: Free tracked shipping worldwide.
Anything else? Regular giveaways and promos. Subscribers are entered for a chance to win a YumePrize box with big plushies, fashion accessories etc.
Read our review: October 2017 | September 2016 | July 2016
» Sign up here!
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ZAKKA KIT BY NEKO BOX
A subscription box just for Japanese stationery fans from Neko Box.
Box Sizes & Pricing
- Zakka Kit – 6-8 items ($22.99/£17)
- Use the code SCK6 for 10% off your first box and store purchases.
What do you get? Themed stationery items from Japan for planning, journaling and crafting. View example boxes »
Shipping: $5.5o for tracked shipping, worldwide.
Anything else? Individual items from previous boxes can be purchased from their online shop.
Read our review: October 2017
» Sign up here!
Want SCK to review your box? Contact us!