If you love cute surprise mail and cute characters, a kawaii subscription box is a great idea. Our guide will help you choose the best box by comparing price, selection and shipping.
For our guide, we’re including kawaii subscription boxes from all over the world that we have personally reviewed. Boxes are listed alphabetically. Prices shown are for a monthly rolling subscription but discounts are usually available if you pay for 3, 6 or 12 months in advance. Information is correct at time of writing – please let us know of any updates.
This guide is part of a series of posts:
- SCK Guide to Subscription Boxes – how they work & FAQ
- Japanese Candy & Snacks Subscription Boxes Comparison Guide
OUR FAVOURITE KAWAII SUBSCRIPTION BOXES
DOKI DOKI CRATE
Kawaii boxes run by the people behind Japan Crate, shipping from Japan.
Box Sizes & Pricing
- Doki Doki Crate – 5-6 items ($35/£28)
What do you get? Fully licensed practical items including clothing collectibles, household goods, plushies and more. Brands/characters include Sanrio, San-X, Amuse and more. View example boxes »
Shipping: Free standard shipping worldwide.
Anything else? All subscribers entered to win a giant Suteki crate of rare items.
Read our review: August 2019 | October 2016
» Sign up here!
KAWAII BOX
Monthly boxes of kawaii from Blippo
Box Sizes & Pricing
- Kawaii Box – 8-10 items ($19.90/£16)
What do you get? Candy, plush, stationery, beauty accessories and more from Asia. View example boxes »
Shipping: Free standard shipping worldwide.
Anything else? Regular giveaways. All subscribers entered in a Kawaii Megabox raffle.
Read our reviews: November 2014 | February 2014
» Sign up here!
KITTEA KIT
Monthly boxes for you and your cat curated by a San Francisco cat cafe
Box Sizes & Pricing
- KitTea Kit – 2-4 items ($30/£24)
What do you get? Box of cat-themed items by independent designers including accessories, pins, stationery and cat toys. View example boxes »
Shipping: $3 within the USA, varies worldwide ($25 to the UK).
Read our reviews: November 2017
» Sign up here!
NOMAKENOLIFE
Monthly boxes of Japanese beauty products.
Box Sizes & Pricing
- nomakenolife box – 8-9 items ($35/£28)
- Get $3 off your first box with the code SUPERCUTEKAWAII
What do you get? 8-9 full-sized beauty products which could include skin, body, makeup, hair, bath and tools. View example boxes »
Shipping: Free tracked shipping worldwide.
Anything else? Earn points to trade for products and exclusives.
Read our review: October 2017
» Sign up here!
PUSHEEN BOX
Quarterly boxes of themed exclusive items featuring our favourite lazy cat.
Box Sizes & Pricing
- Pusheen Box – items worth over $100 ($43.95/£35)
What do you get? Over $100 worth of exclusive seasonal Pusheen items including clothing, accessories, toys, homeware, stationery and more. View example boxes »
Shipping: $6 tracked shipping within the US, $25 worldwide.
Anything else? Everything is packed in a box designed to look like Pusheen!
Read our reviews: As of Spring 2019, we are currently reviewing every box – see all reviews.
» Sign up here!
SANRIO SMALL GIFT CRATE
Hello Kitty and friends’ collaboration with Loot Crate.
Box Sizes & Pricing
- Small Gift Crate – exclusive items worth over $75 ($39/£49)
What do you get? All exclusive themed items including clothing, collectibles, accessories and more featuring a selection of Sanrio characters. View example boxes »
Shipping: free shipping worldwide
Anything else? The box is reversible and converts into a whole new cute design.
Read our reviews: Fall 2017 | Summer 2017
» Sign up here!
YUMETWINS
Japan-based kawaii box featuring top Japanese characters
Box Sizes & Pricing
- YumeTwins box – 6-8 items ($35/£28)
What do you get? Popular character goods from Japan including plushies, stationery, accessories and practical goods. Brands/characters include Sanrio, San-X, Totoro and Sailor Moon. View example boxes »
Shipping: Free tracked shipping worldwide.
Anything else? Regular giveaways and promos. Subscribers are entered for a chance to win a YumePrize box with big plushies, fashion accessories etc.
Read our review: October 2017 | September 2016 | July 2016
» Sign up here!
More kawaii boxes
We have also reviewed some surprise boxes that do not require an ongoing subscription including Creative Kawaii (craft kits) and Kawaii Panda (kawaii & candy),
Want SCK to review your box? Contact us!
