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Stay Calm or Unleash Your Rage With Aggretsuko
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Will you stay calm or unleash your rage? These Aggretsuko picks show off her two different personalities on squishies, bags, t-shirts and…toilet paper?
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Kawaii Anime To Watch On Crunchyroll
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Looking for something cute to watch? Check out all the kawaii anime streaming on Crunchyroll including Sanrio Boys, Mitchiri Neko & Bananya!
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Most Wanted: Cute Decole Dehumidifier
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Even the most boring household items can be kawaii. These Decole dehumidifiers come in the shape of animals and plants, and they’re eco-friendly too!
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Easter Bunny Jewellery by Pony People x I Love Crafty
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If you love bunnies and pastel colours, check out the new limited edition Easter Bunny jewellery collection from Pony People and I Love Crafty!
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Rilakkuma & Sumikko Gurashi Coloring Books Review
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If you love kawaii coloring books, you need these new Rilakkuma & Sumikko Gurashi coloring books full of adorable artwork and tips.
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tokidoki California Dreamin’ Collection
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If you’re a Californian or dream of visiting, you’ll love the new tokidoki California Dreamin’ collection, full of beach themes and jellycats!
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A Gudetama Inspired Easter
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It’s no secret that we are fans of Gudetama at Super Cute Kawaii. And what better excuse to buy Gudetama merchandise than Easter? This lazy egg would love to take a rest at your place. You can take this plush Gudetama Bunny Easter Mascot everywhere with you. It’s available at ARTBOX, where you can find…
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YOU+MORE Kawaii Zakka at Felissimo
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Felissimo have some incredible new kawaii products including a fruit tart cat bed, huggable ghost storage and teacup bunny desk cleaners!
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Cute Pencil Toppers
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These pencil toppers can make even the most boring pencil look super cute with animals, fruit, Sumikko Gurashi and Pusheen!
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Kawaii Squishy Picks
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Feeling stressed? Relax with our cute and fun squishy picks including a Hello Kitty waffle, pastel unicorns, kawaii fries, panda pops and cats!
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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