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Kawaii Beauty Accessories
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Beauty accessory sets for makeup, skincare, home spa days and more to help you get more bang for your buck while looking & feeling cute.
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Kawaii Plush Home Decor
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What if everything in your home was a plushie? You can imagine it with these kawaii plush including fridge, sofa, fireplace, plants and trash can!
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Kawaii Shop of the Week: Michelle Romo
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See what’s new at kawaii Illustrator Michelle Romo’s shop including the Mystic Cats Tarot, keychains, vases, blankets and neon signs.
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Where To Buy Studio Ghibli Merch
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If you’re a Studio Ghibli fan who can’t make it to Japan, here’s the best online shops worldwide for official and licensed merch.
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Kawaii Halloween Plush & More
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Spooky season is already starting and you don’t want to miss these new releases and limited editions from Pokemon, Sanrio, Rilakkuma & more
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Cute Nail Polish & Nail Art Collabs
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Cute up your nails with these fun new nail polish & nail art collabs featuring Powerpuff Girls, Sanrio, Disney and Lisa Frank!
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Last Chance To Shop At Bored Inc.
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Bored Inc. is closing down so make sure to pick up some of their cute, positive & motivational designs on prints, stationery, pins and more.
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Cute Mermaids & Purrmaids To Buy & DIY
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Do you love mermaids and purrmaids? Here’s some cute shopping picks and DIYs including stationery, plush and paper crafts.
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New tokidoki x Hello Kitty Collections
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tokidoki are helping Hello Kitty celebrate her 50th anniversary with 2 cute new collections and some amazing blind box figures.
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September 2024 Subscription Boxes Roundup
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Our monthly roundup of the latest cute subscription boxes with candy, snacks, kawaii, crafts and stationery + discounts!
Kawaii Shopping
All the cutest products we’ve spotted.
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Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!
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