If you love Lolita fashion, try these Japanese Lolita brands for clothes, accessories, jewellery – and inspiration! Some online shops may ship worldwide, or have an international site, but many will require the use of a forwarding service or personal shopping service.
Photos by Baby the stars shine bright, Angelic Pretty, Liz Liza, Swankiss
Super Cute Kawaii is a daily blog sharing the best of kawaii since 2008. Our small team of writers around the world cover the cutest independent makers, our favourite Japanese and Korean characters, cool shops and events worldwide + DIY crafts, reviews, giveaways, Japan travel tips and lots more!