Here’s the latest news, offers and discounts from our kawaii sponsors, who all ship worldwide, except where stated. SCK relies entirely on advertising to stay online so supporting our sponsors by visiting, shopping or following is a huge help. You can also shop with our affiliates, who include many big name kawaii shops and subscription boxes.

A Cute Shop (TW)
A Cute Shop (Shop/Instagram) specialise in officially licensed stationery, home, lifestyle and personal care products featuring top brands like Sanrio, San-X and Peanuts. Free standard shipping and free gifts with all orders.

Dreaming of Tokyo (UK)
Add a cat (or five) to your next planner spread with these cute new BGM washi tapes at Dreaming of Tokyo (Shop/Instagram). Use exclusive code SCK10 for a 10% discount off all orders over £35 + enjoy free UK shipping too!
Cakes With Faces (UK)
How expensive is Japan? This new video series from Cakes with Faces (Shop/Instagram) lets you see how much it costs for food, trains and sightseeing.

Oshoppu (UK)
Oshoppu (Shop/Instagram) have new Sanrio ita bags in 2 colours. They’re designed like a classic gachapon machine, complete with a clear display window so you can show off your favourite plushies, mascots or mini treasures (you can find plenty of those in store too!). SCK readers get 15% off everything in store (excluding sale items/lucky bags/subscriptions) with the code SCK15. Shop in person at their real life shop in Norwich too. UK shipping only

Kawaii Republic (JP)
Kawaii Republic (Shop) offers rare and hard to find Japanese kawaii merchandise with free shipping from Japan including Chiikawa, mofusand, Sanrio & San-X. There’s lots of new things for Chiikawa fans including plush, keychains, AirPod cases, pouches, and even nail polish.

Asking For Trouble (UK)
Cheer up your outfit or bag with eco-friendly wooden pins from Asking For Trouble (Shop/Instagram). There’s loads of original cute characters to choose from, all made in the UK from responsibly sourced wood. Get 15% off your first order with the code SUPERCUTE + free UK shipping over £25.
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