Cute Characters• Kawaii Shopping
Gloomy Bear 20th Anniversary
Marceline, January 15, 2021It's Gloomy Bear's 20th anniversary this year! We've found some cute DIYs and shopping picks + there's a TV series coming soon...…
Character Guides• Cute Characters
Cute Characters: Kawaii Duos
Marceline, June 29, 2022Who are your favourite kawaii duos? Find out more about Little Twin Stars, Molang & PiuPiu, My Melody & Kuromi and Gloomy Bear & Pity + where to buy.…
Websites & Videos
April Kawaii Videos Roundup
Marceline, April 30, 2021Here's 6 fun and kawaii videos from this month including Gloomy Bear, sakura buns, DIY fidget toys and guinea pig cars!…
Art & Handmade• Sales & Discounts
Black Friday Discounts & Small Business Saturday
Marceline, November 24, 2023All the best Black Friday offers and discounts at big and small kawaii shops including Pusheen, Sanrio, tokidoki & loads more…
Black Friday Discounts at Kawaii Shops For 2023
Marceline, November 18, 2023All the best Black Friday offers and discounts at big and small kawaii shops including Pusheen, Sanrio, tokidoki & loads more…
Kawaii Fashion• SCK Goes Shopping
Ask SCK: Kawaii Zipped Hoodies
Marceline, January 31, 2023Zipped hoodies can be hard to find but we've searched up some cute options from kawaii characters, J-Fashion brands and indie artists…
Kawaii Fashion• Valentine's Day
Cute Pink & Red Picks For Valentine’s Day
Marceline, February 7, 2022Pink and red is such a cute colour combo and will make you fall in love with these clothes, accessories, stickers and more.…
Events
Hyper Japan Christmas 2018 Highlights
Nicolette, November 28, 2018Even though we’d just come back from Japan I couldn’t resist a visit to Hyper Japan for more kawaii. I sadly didn’t manage to meet Gloomy Bear in the end but me and Koguma-chan still…
Events
Hyper Japan Christmas Event This Weekend
Marceline, November 14, 2018If you’re anywhere near London this weekend, you won’t want to miss the Hyper Japan Christmas event! It’s a pretty good mini substitute for a trip to actual Japan as you can try Japanese food…
Craft Books• Kawaii Reviews• Visiting Japan
Kawaii! Japan’s Culture of Cute Book Review
Marceline, May 28, 2013I love books and I love kawaii, so I was excited to receive a review copy of Kawaii! Japan's Culture of Cute by Manami Okazaki…
Crazy or Cute?
Future Kawaii: Music
Marceline, May 28, 2010It's time for another peek into our kawaii crystal ball - this time I have cute musical accessories!…
Visiting Japan
Super Mega Fun Tokyo Tour!
Marceline, April 22, 2010If you've been dreaming of visiting all the kawaii hotspots of Tokyo then take a look at this! JapanLA are getting ready for a Super Mega Fun Tokyo Tour…